We create brand stories and integrate them across the customer journey.

the perfect balance of strategy + creative

We are a full-service marketing agency that specializes in creative storytelling that is inspired by sound brand strategy. Our own brand story is inspired by the “Equinox” - a phenomenon that happens twice per year where the sun and the moon bring us 12 hours of day and 12 hours of night. The Perfect Balance of Day and Night. We are The Equinox Group - the Perfect Balance of Strategy and Creative. Our balanced team of brand marketers, copywriters, designers, and media experts create an ecosystem of expertise that brands can tap into. They often call us their “secret weapon” - and we like that a lot.

BRAND STRATEGY

brand strategy • marketing planning • franchise development • strategic messaging

BRAND CREATIVE + CONTENT

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brand identity • logo development • brand/style guides • presentations • sizzle reels • packaging • social media content • advertising

BRAND EXPRESSION

integrated campaigns • social media • digital media buying • events/experiential

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"I know of no other agency that could have taken us from concept and strategy and then all the way to seamless execution."

— Nicole Sabatini, Senior Marketing Executive at Nickelodeon, Bravo, Hulu, and Google.

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We help brands tell their stories

Contact

Please drop us a line - we’d love to hear from you.